Monday | April 29, 2013

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Saturday | April 20, 2013

Designer News

Prada writing contest

Do you ever dream about becoming a bestselling author? Do you look at the world from a unique angle? And are you able to put that unique look down in 4000 to 8000 words?
Well, than Prada’s new quest to discover new literary talent just might be your starting point.
Creative director Miuccia Prada – who with her Ph.D in political science happens to be no dumb girl either – is launching a writing contest, inspired by using prescription glasses as a metaphor. Aspiring writers are invited to upload their material – in their native language! – via the Prada website from today through to June 18, and winners will be revealed in September. While Prada now is responsible for ground-breaking clothes and beautiful handbags, they could very well become the first fashion label in the world to be at the root of someone’s literary career.
So get your pencils out, girls, and start working yourself into cultural fame. If E.L. James can do it, so can we. [EH]

pics by Prada

Friday | April 5, 2013

Beauty

Friday Film: Prada Candy

It’s Friday, and what better way to start a wonderful weekend than with some cinematographic inspiration? In their new short film, Prada seduces us with two attractive men (Peter Gadiot and Rodolphe Pauly), one pretty girl (Lea Seydoux) and multiple beautiful Parisian scenes.
The movie was made to promote their new scent, Prada Candy L’Eau, and they hired Wes Anderson and Roman Coppola to do so. The result is a three minute dream of composition, style and color, and has only one effect: we want to go to Paris, nów.
(And we don’t mind smelling nicely while we’re at it). [EH]

Prada film by Anderson/Coppola

Monday | March 18, 2013

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Monday | March 4, 2013

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Monday | February 11, 2013

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Monday | January 14, 2013

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Thursday | January 3, 2013

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Monday | December 24, 2012

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Monday | December 17, 2012

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